Top 7 Mistakes Technology Companies Make When Entering the U.S. Market...And How to Avoid Them

Over the past nine years, 151 Advisors has helped dozens of international technology companies successfully enter the U.S. market. Those companies all had a few things in common. They were convinced their application, product or service would be the next big thing and they believed it would be simple to
set up shop with or without a physical presence, support sales, and customers, market to their targeted audience and build a business in the U.S.

They all quickly learned that entering the U.S. market isn’t that easy. In fact, it’s rare for international technology companies to enter the U.S. market as quickly, cost-effectively and profitably as they assumed. That’s why so many now turn to 151 Advisors to ensure that their U.S. strategy delivers maximum revenue and shareholder value.